Dragon Theo hands award to The Alcohol-Free Shop

Christine Risby from The Alcohol-Free Shop receiving our certificate from Theo Paphitis

I spent a lovely day yesterday with Dragons’ Den star Theo Paphitis.

We were among the winners of his SBS competition who were invited to a celebration at the Edgebaston Cricket Stadium in Birmingham.

Theo was very generous in sharing his business expertise and made everyone feel genuinely welcome and inspired. We were all presented with an official winners’ certificate.

I met some very enthusiastic business owners and entrepreneurs and shared our experiences. It was good fun.

Theo is well known for enjoying his tipple and told me he wasn’t planning to go tee total himself,  but he is very supportive of what we are doing.

Maybe we can persuade him to swap his favourite beer for an alcohol-free one at least some of the time!

3 thoughts to “Dragon Theo hands award to The Alcohol-Free Shop”

  1. somebody who has seen the worse of what alcohol can do, I am pleased to know there are shops like this in UK, it is time to promote “alcohol free life,” why can’t we enjoy some whiskey, beer or wine without alcohol?

  2. I am delighted to have discovered you! No longer am I subjected to a life of drinking water, fruit juice and coffee. The products I have tried so far have been excellent Thank you!

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